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Martha G. Russell

Martha G. Russell is Senior Research Scholar at the Human Sciences Technology Advanced Research Institute and Associate Director of Media X at Stanford University, a membership-based, interdisciplinary research catalyst focused on people, media, technology, and innovation. Dr. Russell’s background spans a range of business development, innovation and technology-transfer initiatives in information sciences, communications, and microelectronics at the University of Minnesota, The University of Texas at Austin, and Stanford University. She studies persuasive technologies used to change consumers’ behavior in using energy. Martha directs Stanford’s Innovation Ecosystems Network, which uses network analysis to study relationship-based ecosystems for innovation. Dr. Russell is a Senior Fellow at the IC2 Institute at The University of Texas at Austin and serves on the editorial boards of the Journals of Interactive Advertising, the Journal of Electronics, and Technology Forecasting and Social Change.